After the Facebook ‘Like’, Then What?
  • BYOB has one focus these days. Convince brands to use Shareworthy┬« videos to engage humans through social networking sites. This simple article in Ad Age Digital tells a lot of the story for us. Right now too many brands think a Facebook “Like” is the be-all and end-all of their corporate or product pages. In actuality, it is the content that a brand brings to social networking sites day after day that drives engagement. Not the “Like” button. And what kind of content is more engaging than video? Especially cool ones.

    May 19th, 2011 | admin | No Comments

About The Author

JimCourtright

Partner in Big Thinking By The Hour, Inc, a Chicago based company that specializes in creating video content for websites to attract and engage visitors. Your website is your very own broadcast station. So, what are you going to broadcast?

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